Partnering for Success

GeoSpock, St Andrew's House, St Andrew's Road, Cambridge, CB4 1DL

  • Date 17 Mar 2020
  • Time 17:00 - 19:30
  • Location GeoSpock, St Andrew's House, St Andrew's Road, Cambridge, CB4 1DL

This event is FREE for all to attend!

Today, businesses need to work collaboratively to compete successfully. At this event you will learn how your business can identify, secure and capitalise on the right strategic partnerships. This evening starts with networking over pizza and will feature speakers from multidisciplinary backgrounds.

Finding the right channel and strategic partnerships will make or break a company in today’s hypercompetitive environment. But how can you identify the right channel for your sales and marketing efforts? What might be the best partnerships for you to leverage? And ultimately, are you investing your resources effectively, or could a different partnership engagement approach boost your return on investment?

In this free evening event, speakers from multidisciplinary backgrounds will cover:

  • How to establish Product-Market Fit
  • How to then identify Product-Channel Fit
  • How to create a powerful Partnership Programme, looking at:
    • The lessons of why some brands have won big, while others have failed
    • An overview of the types of partnerships you should consider
    • How to set up a partnership engagement
    • How to build and launch a successful partnership programme

Agenda:

17:00 - Registration & networking over refreshments and pizza

18:00 - Introduction to CW from Simon Mead, CEO, CW (Cambridge Wireless)

18:05 - Welcome from our event host GeoSpock

18:10 - Collette Johnson, VP Marketing, GeoSpock

18:25 - Julian Sametinger, Senior Partner Development Mangaer, Startups, UK&I, Amazon

18:40 - Speaker to be confirmed

18:55 - Panel session with all speakers

19:25 - Closing remarks and event close

Speakers:

  • Collette Johnson; VP Marketing, GeoSpock
  • Julian Sametinger; Senior Partner Development Manager, Startups, UK&I, Amazon

This event is free to attend, but space is limited so early registration is advisable.

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