- Date 7 Oct 2019
- Time 12:00 - 13:30
- Address The Bradfield Centre Milton Road CB4 0GF
Corporate Communications and Marketing SIG
This SIG is open to everyone who works in a Communications, PR or Marketing function on the Science Park.
The aim of this first meeting is for us all to get to know each other, and to agree objectives and topics for future meetings. Lunch will be provided before the meeting starts from 12-12.30.
The SIG will be chaired by Faye Holland of Cofinitive.
Topics to be considered for discussion at future meetings:
Strategic Marketing – corporate reputation, planning, message and content development
Marketing Communications – PR, events, content generation, broadcast and print, social media, KPIs
External Communications – agencies, channel partners, media, government, industry bodies, educational institutions, community relations, general public
Corporate Affairs – reputational management, media relations, crisis management, policy strategy, M&A
Internal Communications – employees, stakeholders, shareholders
Employee Engagement – retention, recruitment, change management
Branding – development and ethos
Product Marketing – positioning, messaging, route to market
Please register via the form on the right - thank you