New Global Chairman appointed to PROI


proi-news

KISS is delighted to welcome Richard Tsang as the new Global Chairman of PROI Worldwide.

The PROI is the world’s largest partnership of independent integrated communications agencies.  Its network spans 110 cities in 50+ countries, servicing over 6,300+ clients around the globe.  With our technology, science and education sector focus, KISS was invited to join in 2014.

Richard’s appointment was announced at the annual meeting held last week in Atlanta. He has been serving as the Chairman of APAC Region, Global Development Group of PROI Worldwide since 2013, assisting the organisation in strategically expanding its presence in the Asia-Pacific Region. From 2009 to 2012, he served as Vice-Chairman, Asia-Pacific, of PROI Worldwide.

Richard is a reputable business leader in the APAC region, and has been bestowed with over 15 business and professional accolades, including inclusion in PRWeek’s 2015 Global Power Book ‘Top 500 most influential professionals in the PR world’ and ‘Asia Power List 2014 – The 50 Most Influential People in PR’ as compiled by PRWeek Asia. He was also included in Debrett’s Hong Kong 100 in 2015, a list that includes ‘the 100 most influential people in Hong Kong’. Back in 2012, Richard became the first Chinese individual to collect the Asia-Pacific SABRE Award for ‘Outstanding Individual Achievement’.

“I am extremely honoured to be the first Global Chairman to come from the APAC Region,” commented Richard on his appointment. “PROI Worldwide is already the global benchmark in terms of the number of PR professionals under its roof, the scope of services provided and the depth and breadth of network coverage. As the new chairman, my mission will be to help PROI Worldwide scale new heights by developing it into one of the world’s most recognisable brands.”

Our CEO, Simon Fryer attended the meeting in Atlanta last week, speaking on the technology panel, he is delighted to have Richard at the helm of the PROI.  Simon said: “Richard has an outstanding track record and will be a fantastic asset to the PROI Worldwide. We look forward to working with him and wish him every success in his new role.”

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