KISS PR has appointed Jane Kroese, a PR communications specialist with over 20 years’ experience in implementing B2B and B2C PR campaigns, to the position of Account Director.
Previously a Senior Account Director at Myriad Public Relations, Jane gained a wealth of experience working on blue chip accounts both in the UK and internationally. Key clients included; Durex, Scholl, 3M Health Care, PPP healthcare, and a range of OTC products for SSL International plc, where she headed up the two PR teams – working on both the UK and global accounts.
Jane also worked as a Senior PR Manager for Thomas Cook UK and Ireland, responsible for devising and implementing PR strategies for the various travel brands within the Group, handling internal communications, crisis PR and media relations programmes. She has also worked with the Cambridge University Office of External Affairs and Communications, running media training and crisis preparedness.
Commenting on her new position, Jane said: “I’m delighted to be joining the team at KISS. Having worked with them in the past on a freelance basis it’s great to formalise our relationship in this way. It’s a privilege to be working for a leading Cambridge agency at a time when the City is experiencing such growth and success.”
Justine Smith, Managing Director at KISS PR said: “Jane brings another interesting dimension to our PR team. She has deep sector experience in healthcare and this is a huge growth area for KISS. Like myself, she’s also worked both client and agency side so understands the challenges of both. I wish Jane every success in her career.”
The 5-strong PR team includes Justine Smith, Jane Kroese, Hugh Massam, Victoria Ellis and Meredith Ash.
KISS is a creative agency specialising in Science, Technology, Healthcare and FMCG. For further information about the agency visit www.kisscom.co.uk.