KISS is pleased to announce its appointment as the PR agency for the Seeds and Seed Treatment portfolios within the Crop Science division of Bayer, the UK’s leading provider of innovative solutions in seeds, crop protection products and services. The appointment further broadens the agency’s science and technology portfolio, and maintains its position at the cutting edge of these sectors.
Jane Kroese, Account Director for KISS, will be leading the PR account team. She said: “We’re delighted to have been appointed by Bayer and we’re really looking forward to working with both teams to develop a strategic and innovative approach which will complement their thinking.”
Sarah Reakes, Managing Director for KISS added: “The KISS team already provide the marketing and branding for Seed at Bayer, and this appointment is yet another confirmation of our strength as an integrated agency and our continued progress in the science and technology arena.”
The PR account team will now be working closely to continue to build upon the excellent relationship that has already been developed and deliver a PR campaign that will highlight the expertise within Bayer. The KISS PR account team will comprise Jane Kroese (Account Director), Victoria Ellis (Senior Account Manager) and Alex Larkinson (Account Executive).